Dovetail’s expertise in customer care, subscriptions management and data analytics, and our growing strength in marketing and digital media, give us the tools we need to help publishers build enduring value from their subscriptions. With the merger completed, we’re now eager to help our clients tackle the challenges ahead.
The direct relationship between publisher and customer is becoming more crucial, as retail consolidation means fewer magazine titles get shelf space, and content becomes available across a variety of media. Dovetail is working with publishers to help them grow their revenue from subscriptions and to enhance the long-term value of each customer relationship.